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The colours you wear say a great deal about you so it is important to choose wisely. If you want to make a bold statement about your identity or need to project that all important first impression then think about your colour combinations. The colours you choose are as important if not more so than your outfit and accessories.
The colour effect
There are a wide range of colours to choose from which depend on individual taste, personality and preference. If you are trying to [link widoczny dla zalogowanych] send out a particular message, for [link widoczny dla zalogowanych] example, warmth and friendliness then choose lighter colours or earth [link widoczny dla zalogowanych] tones such as brown, green, burnt orange, russet and gold.
Conversely, if you want to come across as strong, dominant and in control then choose bold colours such as black, dark grey and navy.
Colours can be viewed in a negative or positive light depending upon the impression given. Every colour can be seen as good and bad so consider this when deciding what to [link widoczny dla zalogowanych] wear. Plus there are stereotypes attached to each colour so again, take this into account when choosing your colour combinations unless you are aiming to shake things up a bit!
Colour categories
Colours are grouped into categories which each have their own set of behaviours and characteristics. These are as follows:
• Black, dark grey and navy blue
• Pastels
• Earth/autumn tones
• Primary colours
• Jewel colours
• Light colours, e.g. light blue and grey
Colour messages
Black is seen as chic, mysterious, sophisticated and for many women, is viewed as slimming as well. A lot of creatives wear black. But it can also be seen as depressing and unfriendly. Black, dark grey and navy blue are conservative, authoritarian colours which are worn by people at the top of an organisation.
Pastels are considered feminine colours and are worn by many women. They are seen as warm and approachable but on the flip side are [link widoczny dla zalogowanych] viewed [link widoczny dla zalogowanych] as emotional and vulnerable.
Earth tones signify trust and compassion. They are ideal if you work in a caring profession but not so good if you want to be seen as a leader.
Scarlet, bright yellow and [link widoczny dla zalogowanych] green along with fuschia and royal blue are great if you want to stand out. They are bold, energetic and sexy colours which work well in a less conservative environment. Choose these if you work in the arts or any creative profession.
Jewel colours such as deep purple, sapphire green, crimson, amber and turquoise blue are rich, stylish and [link widoczny dla zalogowanych] luxurious. [link widoczny dla zalogowanych] If you want to project a well groomed, classy look then choose these.
Light version of colours such as blue, grey and green work well in situations where leadership and loyalty are called for. They show [link widoczny dla zalogowanych] strength without dominance and are seen as approachable.
Rich, deep, dark colours are worn to [link widoczny dla zalogowanych] convey a higher social class and affluence. They also mean that the wearer is competent and professional. Lighter tones are seen as the opposite.

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